Grey Matter in the Spotlight
The Bundeskunsthalle in Bonn has achieved a great success. An interdisciplinary special exhibition that sheds light on the organ that defines us like no other: the brain. inkl.Design made sure that the grey cells sparkle in a wonderfully inclusive and colourful way.
What is the brain? Control center, supercomputer, one of the last great mysteries of the human body. Many unanswered questions invite us to examine the brain, the gray matter, the seat of the ego – on a scientific and artistic level.
Together with the office Grauwert from Hamburg, inkl.Design has implemented five stations for the exhibition, which are designed in an inclusive manner and which serve as an introduction to the major complexes of questions from art, cultural history and science.In fruitful focus group work, a group of experts developed barrier-free stations together with the team of the Bundeskunsthalle in order to reflect different perspectives, interests and diversity.
Experiencing with different senses at the tables is intended to enable alternative approaches. Without giving too much away: There is moss, sponges, metal and smells to discover.
A media guide leads all visitors through the exhibition and to the centrally located experience stations. A graphic-tactile floor guidance system supports orientation through the five complexes of the exhibition: The only seemingly simple first question, “What’s in my head?” gets to the bottom of the anatomy of the brain. In this case, brain to touch really promises a haptic experience for all visitors. The second question, “How do I imagine the processes in the brain?” asks about the cognitive functions and active processes in the brain. Things get philosophical with the third question, “Are I and my body the same?” The fourth question is “How do I make the world for myself?” Senses and sensory illusions can be experienced concretely. The exhibition’s concluding fifth question is “Should I optimize my brain?” Today, technical implants in the brain are already helping to alleviate symptoms of illness. But what will the human being of the future look like?
In an extensive accompanying program aimed at all visitors, the exhibition can be experienced in a variety of ways. There are guided tours in sign language and in clear language, and an audio guide guides visually impaired guests. In addition, offers are made for people with dementia and schoolchildren.
Project Scope: General consulting, conception and implementation of tactile models including product design, 3D data creation, graphic design, production support and supervision